brand

Brand representative brief

 

Please read through this important information and requirements about your brand rep term and sign the agreement at the end of the page.

 

Who we are

 

Bedhead Hats is a family run, 100% Aussie owned business based in the NSW Lake Macquarie region. We make comfortable, stylish UPF50+ sun-safe hats that babies and children love to wear, making life a little easier for mums and dads!

 

 

 

Brand representative expectations

 

The following is non-negotiable deliverables each brand representative agrees to producing during their three-month brand rep period. All content produced – as well as any extra content - must be filed in a personal folder provided.

 

1. Unboxing or try-on haul

Purpose: To drive up excitement about the new items, show followers our eco-friendly packaging and a good close look at products you received.
How to capture: Video format please with either a voiceover or talking to the camera.
Ideas: Film yourself or children opening your Bedhead parcel, or show us a little try-on of your Bedhead haul. Share the print names or what collection they’re from (Originals, Swim or Heritage), show the kids excited reactions, explain how you can re-use the packaging or pop it in the compost. Talk about why you chose these particular styles/prints/colours.
Length: Between 15 and 60 seconds
Post: To Reels and share in Stories. Tag @bedhead_hats on Instagram and TikTok. Use the hashtags #welovebedheadhats #bedheadhats
When: Within a week of receiving goods
Great example: @sammcrane unboxing video with voiceover